Art of Fundraising: The Fundamentals

In this introductory course, gain a solid foundation in fundraising techniques as well as an overview of development as a career.

Jar of money on table

Designed for those new to the field of professional fundraising and those seeking a comprehensive overview of development as a career, senior-level professional fundraisers provide you with a foundation in fundraising techniques. This introductory course explores philanthropy as a concept, basic terminology of the profession and specific tactics used to develop a case for support. Additional topics include corporate and foundation giving, donor identification and acquisition methods and potential career paths available to fundraising professionals. 

This course meets the prerequisite requirement for the Comprehensive Fund Development Certificate.


Section Instructor Format Schedule start date
CPNL1000.S18.1 Taryn Baranowski, Melissa Garlington, Emily Hilber, Chris Kasavich, Kaiti Kling, Rebecca Lamb, Angela Lane, Kent Loftin , Ashley Tagle, Kelly Zúñiga On-campus 6 - 8 p.m. Monday, February 5, 2018

INSTRUCTOR: Taryn Baranowski, Melissa Garlington, Emily Hilber, Chris Kasavich, Kaiti Kling, Rebecca Lamb, Angela Lane, Kent Loftin , Ashley Tagle, Kelly Zúñiga
FORMAT: On-campus
SCHEDULE: 6 - 8 p.m.
START DATE: Feb. 05, 2018

Instructor: Taryn Baranowski

Job title: Chief Marketing Officer

Organization: Jewish Federation of Greater Houston

Degree(s): Bachelor's in communications and master's degree in communication studies

Taryn Baranowski is the chief marketing officer, at the Jewish Federation of Greater Houston. At the Jewish Federation, Ms. Baranowski directs all internal and external communications including strategic planning, collateral production, media relations and nonprofit messaging. Prior to joining the Jewish Federation of Greater Houston, she served as the director of communications for the YMCA of Greater Houston, and the assistant director of marketing and communications for Neighborhood Centers Inc. Ms. Baranowski has previous nonprofit marketing and development experience with agencies focused on foster care, affordable housing and homelessness. She has a BA in communication from the University of St. Thomas and an MA is communication studies from Marquette University. She works as an adjunct instructor at the University of St. Thomas and is a member of IABC and PRSA.

Degree(s): BS (Human Development and Family Studies)

Certifications: CFRE

Melissa Garlington has 26 years of leadership experience within the nonprofit sector with her most recent role being the senior director of advancement for major & capital gifts at St. Francis. She previously held the title of vice president of development at the Boys & Girls Clubs of Greater Houston (BGCGH). During her time there, she was responsible for all aspects of fundraising and special events including managing a staff of five. Prior to joining BGCGH, she spent over five years as the director of development for the Children’s Museum of Houston, more than five years as the senior director for the Memorial Hermann Foundation at Children’s Memorial Hermann Hospital and more than 14 years serving in multiple positions at Houston’s Ronald McDonald House. Garlington is a graduate of St. Agnes Academy and holds a BS in human development and family studies from the College of Human Science at Texas Tech University in Lubbock, Texas. She was recognized by Texas Tech University as a Distinguished Alumni from the College of Human Sciences in 2002. Garlington holds the distinction of being a Certified Fundraising Executive (CFRE) since 2002. She served as an active member of the Junior League of Houston for 20 years, recently becoming a sustaining member and currently serving as a Sustaining Charity Ball Underwriting Committee Member. The Junior League of Houston honored Garlington in 2013 with the Sara Houstoun Lindsey Award,the top volunteer honor for an active member. She is also an active member of the Pi Beta Phi Alumnae Club, currently serving as the Houston recruitment chairman. 

Job Title: Executive Director of the Annual Fund

Organization: Rice University

Degree(s): BA (English)

Certifications: CFRE

Emily Hilber, CFRE, has worked in higher education advancement for over ten years, the last seven of which were in the Rice Annual Fund at Rice University in Houston. She is currently the executive director of the Annual Fund, overseeing a staff of 16 class officers and direct marketers. Prior to serving as the executive director, Ms. Hilber  founded the Rice Annual Fund Student Initiative (RAFSI) with the help of several capable undergraduates who wished to make an impact at the university, and led the Rice young alumni giving program, increasing the number of leadership donors and volunteers throughout her tenure. Prior to joining Rice University, Ms. Hilber was an associate director in the Lafayette College Annual Fund in Easton, PA. Ms. Hilber became a Certified Fund Raising Executive (CFRE) in December 2012 and earned a bachelor’s degree in English from the State University of New York (SUNY) at Binghamton University in 2006. Like many fundraising professionals, her beloved work as a student Telefund caller at her alma mater led to a career in development.

Job Title: Senior Director of Development

Organization: UT MD Anderson Cancer Center

Degree(s): BA, MBA,

Certifications: BA, MBA, CFRE

Chris Kasavich has been a professional fundraiser for thirteen years, serving in a variety of positions and nonprofit sectors. He began his career in fundraising at Rice University as their first Leadership Giving officer for Annual Giving before joining their Major Gifts team. After four years he joined the Houston Symphony as Director of Corporate Relations, where he managed the Corporate Relations team in engaging and stewarding corporate partners. Chris joined Baylor College of Medicine in 2008 as Director of Annual Giving, and in five years more than doubled the performance of the annual giving program. Currently, as a Director of Philanthropic Resources at the University of Texas MD Anderson Cancer Center, Mr. Kasavich is focused on raising major gifts to support the $1B Moon Shots campaign. Mr. Kasavich earned his CFRE in 2009, and graduated with honors from the University of Houston Bauer College of Business with an MBA in 2010. He earned his undergraduate degree from Trinity University in San Antonio. Through AFP, Development Dialogues, and the Center for Philanthropy & Nonprofit Leadership at Rice University he has presented seminars and coursework on corporate giving, annual giving, donor pipeline management, and the employment of professional marketing strategy in fundraising and annual campaigns.

Job Title: Senior Director of Principal Giving

Organization: Baylor College of Medicine

Degree(s) and Certifications: BA, MBA

Kaiti Kling has 25 years of experience as a professional fundraiser. She is the senior director for principal giving at Baylor College of Medicine, where she has worked for over 10 years. Kaiti was an integral part of BCM’s ten-year, $1 billion, Best Minds Best Medicine campaign, which successfully concluded in 2013. Kaiti also served as a regional field officer during Rice University’s Next Century Campaign, and as chief development officer at San Antonio Academy. Kaiti is a graduate of Trinity University, where she was a student fundraiser, and holds an MBA from Texas A&M University.

Job Title: Consultant

Organization: Dini Spheris

Degree(s): Bachelor's degree in English

Certifications: CFRE

Rebecca Lamb is a consultant with the nonprofit fundraising firm, Dini Spheris. Ms. Lamb’s development background is in prospect research and analysis. During Rice University’s $1 billion Centennial Campaign, she partnered with development officers to not only provide an objective view, but to serve as counterpart with which they could strategize. While at her alma mater, she also organized and managed the Rice Centennial Ambassadors Program, an alumni engagement initiative. Working on Houston Grand Opera’s comprehensive $165 million campaign, the largest one undertaken by an arts organization in Houston, she gained valuable insight into grant writing, campaign management, donor cultivation and stewardship. Ms. Lamb also enjoys sharing her knowledge with the next generation of nonprofit leaders through the University of Houston’s Nonprofit Leadership Alliance. She currently serves as Secretary of the Board of the Association of Fundraising Professionals - Greater Houston Chapter. Ms. Lamb holds a BA in English from Rice University and a Certified Fund Raising Executive credential.

Job Title: Chief Development Officer

Organization: Houston Ballet

Degree(s): Master's degrees in philanthropic studies and public communication

Certifications: CFRE

Angela Lane, CFRE, is the chief development officer at Houston Ballet. Prior to this position, she worked at Houston Grand Opera as director of individual giving, and she worked at American National Red Cross in support of disaster fundraising, major gifts and regional fundraising. She holds an MA in philanthropic studies from Indiana University Purdue University at Indianapolis and an MA in public communication from American University.

Job Title: Chief Development Officer

Organization: The Montrose Center

Degree: B.A.

Kent Loftin is a driven nonprofit development professional who learned about the dignity of hard work from his grandfather on their East Texas farm. A Texas native born, raised, and educated in the Houston area, Mr. Loftin began his career in development in the city as well. Soon, he was invited to serve as the director of special events for Best Buddies International, and the new position in Miami gave him the opportunity to plan high-profile events and liaise with celebrity partners to make a broad impact across the globe.

In 2008, he returned home to Houston to serve as the executive director for Best Buddies Texas - the youngest executive director in the history of the organization - and then was tapped to become the director of development for Interfaith Ministries in 2011. In Kent's tenure at Interfaith, the organization grew its annual campaign by 30 percent, increased their donor base by 63 percent, and completed a $14.5 million capital campaign for Houston's new Meals on Wheels building.

Mr. Loftin is a development educator and leader in the industry, and is a speaker at Rice University's Center for Philanthropy & Nonprofit Leadership. In his spare time, Mr. Loftin is a devoted fan of live music, sparkling wine and delicious foods.

Title: Director of Individual Giving

Organization: Houston Ballet

Degree(s): Bachelor's in art history

Ashley Tagle is a development professional with 10 years of experience in the arts and nonprofit field. She is currently the director of individual giving at Houston Ballet, the fourth largest ballet company in the country. Her previous experience includes serving as assistant director of development at the Blanton Museum of Art. Ashley is a graduate of The University of Texas at Austin where she earned a bachelor’s degree in art history.

Job Title: CEO

Organization: Holocaust Museum Houston

Degree(s): Bachelor's degree in finance; Ed.D in administration and supervision; MBA

Certifications: CFRE

Dr. Kelly J. Zúñiga serves as the CEO at the Holocaust Museum Houston which is dedicated to educating people about the Holocaust, remembering the 6 million Jews and other innocent victims and honoring the survivors' legacy. She is responsible for all museum operations and reports to a 30 member Board of Trustees and a 75 member Board of Advisors. Her past work experience includes key fundraising positions with the Houston Community College Foundation, Houston Zoo, Inc.; University of Houston System; Sacred Heart University in Fairfield, Connecticut; Claremont Graduate University in Claremont, California; and Children’s Hospital Los Angeles. She earned her Doctor of Education from the University of Houston in Administration and Supervision where her dissertation focused on a study of donors who have made online contributions to universities. In addition, she has earned a Master of Business Administration from the University of San Diego and a Bachelor of Science in Finance from San Diego State University.  Dr. Zúñiga is an adjunct lecturer at Texas A&M University’s Bush School of Government & Public Service and serves as an adjunct lecturer for Art of Fundraising I at the Rice University Center for Philanthropy & Nonprofit Leadership at the Susanne M. Glasscock School of Continuing Studies. She is also a member of the Greater Houston Partnership’s Executive Women’s Partnership, the Houston Museum District Executive Board, and is a Sr. Fellow, American Leadership Forum Class of XXXIV. She was named in 2013 by Houston Woman Magazine, “Houston’s 50 Most Influential Women of 2012.” and in 2016 was awarded by the Association of Fundraising Professionals Greater Houston Chapter the M. Anne Murphy Award for Professional Advancement.

Term: Spring/Summer 2018

Start Date: Feb. 05, 2018

End Date: Feb. 28, 2018

Schedule: 6 - 8 p.m.

Length: Four Mondays and four Wednesdays

Location: Rice campus

Fee: $275

For AFP Members: $234

CEUs: 1.6

CFRE: 16 points

Note: This course meets the prerequisite requirement for the Comprehensive Fund Development Certificate.

  • New fundraising professionals
  • Interest in transitioning to fundraising sector






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