Brian A. Zive is a consultant on the analytical solutions team at Marts & Lundy. Throughout his career, Mr. Zive has combined his technical ability with his industry knowledge to bring fundraising data to life. Prior to joining Marts & Lundy, Mr. Zive spent more than three years as the lead data analyst for resource development at the Massachusetts Institute of Technology, where he provided analyses to prepare for the launch of the MIT Campaign for a Better World in 2016.
His previous experience also includes analyst and report writer in the development office at Massachusett General Hospital during their Campaign for the Third Century of MGH Medicine, where he established a data analytics team and introduced predictive and descriptive analytics projects that guided strategy for campaign accounting, prospect identification and portfolio management. In addition, he started his development career as the coordinator for the annual giving telemarketing program at Boston University. After two years, he became an analyst consultant on the development and alumni relations information systems team.
Mr. Zive earned a master’s degree in computer information systems and a bachelor’s degree in chemistry and Middle Eastern studies, both from Boston University.